Sunday, January 15, 2006

My Current Resume


Utilize my excellent client relationship, marketing, advertising and customer service skills to achieve effective client solutions as an Account Executive with an advertising agency.


Texas Tech University, Lubbock, Texas
Major: Bachelor of Arts in Advertising; Minor: Marketing, Graduated: December 2000

Work Experience

Concerned Listener

Relationship Developer

Proactive Responder

Dissect Client Issues

Trust Builder

Solution Finder

Timely Responder

Long-term Planner

Concise Communicator

Efficient Worker

Creative Problem Solver

Free Thinker

Quick Learner

Revenue Producer

Marketing Integrator

PC Literate User

Useless Information Collector

Excitement Generator

The Dallas Morning News, Southlake, TX - 2007 to Present
Outside Sales Representative – Printed & Online Products

Develop relationships with new and existing clientele within specified territory
Responsible for over eighteen printed products and associated online components
Recommend effective advertising solutions to clients in a variety of channels
Work to deadlines and manage thirty active accounts
Strive to achieve monthly revenue sales goal
Provide updated forecasting of sales

Dow Jones, Inc., Irving, TX - 2002 to 2007
Inside Sales Representative - Global Classified Advertising

Top sales revenue producer in Mart classified category
Increased personal revenue production by 27.8% over 2005
Entrusted with handling clients in all available advertising categories
Increased personal revenue, first and second quarters, by 49.45% over same time period 2006

Authored marketing proposal resulting in a competitive advertising rate package

Verizon Information Services, Irving, TX - 2001 to 2002
Inside Sales Representative - Senior Account Specialist

Established contact with clients, deciphered client issues and defended cancellation of annual advertising

Slingshot L.L.C., Dallas, TX - 2000 to 2001
Assistant Account Executive

Assisted development of online gaming experience, sweepstakes and banner ads for Jack Daniel’s
Banner & button ads produced average click through of 12%; online game click-through of 16%
Assisted developed banner advertisements for Nestlè Carnation Baby Formulas
Resulted in 16% click-through rate
Recovered in excess of $100,000 for unbilled work due to errors in previous billing statements

Life Experience

International Mechanic

Freelance Writer

Rock Climber

Motor Sport Enthusiast

Velodrome Racer

World Traveler

Long Distance Bicycle Rider

Health Food Consumer

Junk Food Snacker

The Racing Post, Dallas, TX
Monthly Contributor 2007 to Present

Author monthly feature articles covering events from a participant’s perspective, providing valuable information for racers who are new to the sport of fixed-gear, bicycle track racing at the Superdrome

American Track Racing Association - 2007 to Present

Author press releases & marketing pieces for the governing body of bicycle track racing in the USA

Primo Racing, Haasdonk, Belgium - April 2006
Mechanic, Pit Crew

Traveled to Belgium, The Netherlands and France working as a mechanic for Primo Racing, a team competing in the 2006 World Endurance Championship
Assisted with construction of Suzuki GSX-R1000 race motorcycles, hot pit operations and contributed team updates to during Assen 500K and 24 Hours of Le Mans

Central Motorcycle Roadracing Association, Dallas, TX - 2004
Marketing and Press Contact, Competitor

Authored a 10-page marketing kit for sponsorship procurement within the racing series

Resulted in signing sponsors for entire 7 race big bike endurance championship
Established sponsorship programs for 3 expert level sprint championship classes
Created press hits in national media such as “Roadracing World & Motorcycle Technology”

Texas Tech Advertising Team, Lubbock, TX - 1999 to 2000
Creative Director

Responsible for managing 8 student peers and all creative development of advertising for our client, The New York Times

Created a 40-page campaign book which detailed a 3-year campaign for a panel of judges

Assisted in creation and presentation of a 20-minute pitch of our advertising campaign to judges

Team was awarded 1st place in presentation and 4th place in campaign book for a combined result of 3rd overall in a field of 18 collegiate teams from the Southwest United States

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